I posted a while back about a wonderful eBook site, DailyLit. DailyLit sends me bits and pieces of eBooks to my email box each day, just enough to read for a minute or two. The first title I chose (yes, because it was free) was 100 Ways to Succeed by Tom Peters. Yesterday, #39 arrived. It said:
100 WAYS TO SUCCEED #39:
BLOG AS IF YOUR LIFE DEPENDED ON IT!Blogging, I firmly believe, is the premier emergent marketing-brandbuilding-lovemark-creating tool of our times! It is the premier way to have intimate-engaging-informative-WOWing “conversations” with Clients and prospects! This all goes double for small enterprises and niche enterprises; and goes triple for the Professional Services; and works wonders in the Public Sector as well.
Do you see Blogging in these exalted lights? If not, why not? Please … Blog-As-If-Your-Professional-Success-Depended-On-It. (Hint: I think it does.)
Begin today! Appoint yourself Chief Blogging officer. Or, better yet, Chief Intimate Client Conversations Officer!
I can’t tell you how happy I was to realize that finally, I had accomplished one of the (so-far) 39 ways to succeed. Why am I bragging about this? Well, because now it’s your turn. No Shelf Required is here to provide a place for discussion between librarians, publishers, aggregators, book lovers, and spammers (oh wait, I delete those messages). So comment, post, rant, suggest, get your eBook message out. You’d be surprised how many people actually read this thing – worldwide! It surprises me every day.



