ALA Panel Alert: Leading with Ebooks — New Strategies for Librarians and Publishers

Join a panel of librarians, publishers, and thought leaders in a dynamic exchange of ideas for advancing ebook services in libraries.

Sunday, June 29th, Las Vegas Convention Center, Room N252, 3:30 p.m.

Sponsored by Total BooX, an ebook service based on the premise that public libraries need not settle for less than instant, simultaneous access to ebooks or pay for the content not read by their patrons, this panel seeks to challenge existing patterns in ebook management and engage industry leaders to identify the trends moving publishing and librarianship into new territories.

Topics explored include: thinking like digital natives (even if we are not); tracking reading (after the checkout); rethinking marketing (as everyone’s task); valuing content (while embracing technology); and acting now (and walking the talk).

The panel is moderated by Mirela Roncevic, co-editor of ALA’s journal eContent Quarterly and contributing writer to No Shelf Required.


Jamie LaRue writes, speaks, and consults about the future of public libraries. He is the author of The New Inquisition: Understanding and Managing Intellectual Freedom Challenges, and is well known for the Douglas County Libraries Model, a library platform for the management of ebooks.

Stuart Smith is a graduate of San Francisco State University and holds his degree in English Literature. Before joining Open Road last winter, he spent ten years in sales at Simon & Schuster. He has been a featured speaker on Huffington Post Live and is a contributor to multiple literacy blogs. He reads ebooks while on the stair master every morning.

Terry Kirchner joined the Westchester Library System, a cooperative public library system in New York, as Executive Director in January 2009. Prior to working in Westchester, he worked at Columbia University Libraries and the New York Public Library. Much to his surprise, Terry has taken the digital leap and fully embraces the potential offered by ebooks.

Michael Rockliff set out to become a librarian, before moving into book retail, notably at Pickwick Book Shop on Hollywood Boulevard, then the largest bookstore west of the Mississippi. Following more than 38 years in sales at Random House, he became Director, School and Library Sales & Marketing at Workman Publishing Company, where he remains happily ensconsed.

Yoav Lorch is a writer turned entrepreneur. In the years he worked as a writer in Israel, he wrote over 200 TV scripts, created and translated works for the professional theatre, and published six several children’s books. In his high-tech career he founded two companies and led both from concept to international presence. Total BooX, Yoav’s third startup, brings together his abilities in building companies and his love of writing and books.