Today in The Scholarly Kitchen, Alix Vance, Founder of Architrave Consulting, posted a really informative article on the discovery of eBooks and eJournal content from gateway sites. She stated, “Publishers often discuss distinctions between e-book and e-journal business and access models, but the truly complex differences in e-books and e-journals reside beneath the surface, in [...]
February 17th, 2011 · Comments Off
August 4th, 2010 · Comments Off
Great article in Scholarly Kitchen today by Alix Vance of Architrave Consulting. Alix discusses the strategy of publishers selling direct to consumer markets, offering targeted, convenient, and seamless access. Here’s a snapshot from the article: The longstanding business equation in B2B publishing has been: Quality Content + Brand Recognition + Operational Efficiency + Institutional Usage [...]
June 18th, 2010 · Comments Off
Alix Vance of Architrave Consulting sent me a link to a presentation she did last month at the SSP conference. Her presentation focuses on delivering reference content via mobile devices. It’s quite interesting, have a look.