Making the Case for Digital Printing – Tools of Change Conference – Feb. 22, 1:30 – 3:30
Brian O’Leary and Ashley Gordon
This session was directed to publishers who are thinking about digital printing opportunities. The speakers were obviously pro-digital printing and provided many examples of the benefits of digital printing for publishers. But, libraries should take note. Digital printing could be a good source of revenue for libraries who have large digital collections. I particular like the idea of “chunking” and creating keepsake books from public domain material (discussed below). Consortia could purchase a POD machine and member libraries could use this for a variety of projects, just think of the number of digital collections in one consortia. What great revenue! The speakers discussed 3 overlapping segments in digital printing- digital printing vendors, onsite services, and author services
Digital printing is more than print on demand (POD). POD is a strategy in digital printing.
Content: Think in terms of content, not the physical book Continue reading