While at the O’Reilly Tools of Change conference earlier this week, I attended a session on literary reviewing in the digital age. Bob Carlton from Kirkus was on the panel and provided an overview of the new project Kirkus is taking on to review children’s book apps. It will be live in early March. The full press release is below.
Maintaining its position as the first review resource to bring a critical eye to children’s book apps as a distinct new category, Kirkus Reviews today announced the creation of a discovery engine devoted exclusively to this burgeoning area of publishing and app development. Available in early March, it will be found at http://www.kirkusreviews.com/childrens-book-apps/. Continue reading
Literary Reviewing in the Digital Age
Panelists: Bethanne Patrick, Book Maven Media, (Moderator), Bob Carlton, Kirkus Reviews, Ron Charles, Washington Post, Sarah Weinman, Publishers Marketplace
Some of the questions addressed in the discussion were: What are the biggest challenges to literary reviewing? So many books, so many critics – how do readers sort through them? Is there still authority in book reviewing? How do we review books that are now multimedia and do we need to? What will the next 2, 5 years, or even 6 months look like? Continue reading
TOC – The real title of this presentation is…. So an Author, a Publisher, and a Reader Walk into a Bar… Feb. 24
Speakers: Malle Vallik, eHARLEQUIN, and Bob Carlton, LibreDigital
Bob and Malle discussed online marketing and what is working to move units. They felt this would be a great conversation in a bar, thus the title. Some highlights from the session are below.
- What influenced your buying behavior? Bowker asks every year in a survey - last year, 30% said they were influenced by online marketing.
- Hand selling drives unit sales – publishers have known this all along, but now research finally confirms this Continue reading