Solving the Digital Loan Problem: Can Library Lending of eBooks be a Win-Win for Publishers and libraries?
Ruth Liebmann, Random House, Micah Bowers, BlueFire Reader, Katie Dunneback, Librarian and Consultant
Katie set the stage with a broad introduction to libraries. The people inside give the libraries meaning. Libraries develop relationships with their customers and advise on books to read (readers advisory). Libraries are discovery centers through the readers advisory services. Libraries are where individuals experiment with new formats at low investment. Libraries can help save the reader time. Katie suggested ways that publishers can benefit from libraries, particularly by introducing slicker DRM and using the sills of MLS librarians who know cataloging and metadata. Katie then demonstrated a 21 step process to download a public library ebook and download it to an eReader device. Katie walked us through the readers advisory process, describing how she interviews patrons on their likes/dislikes of an author and recommend similar authors/series. She also discusses eReaders with patrons and provided us with a list of eReader topics that she discussed with 2 patrons the previous week. Topics included: price, lighting, territorial rights, covers, library access, etc. Continue reading