MS-262 Frigidaire Historical Collection

Access and Provenance

Series Listing

Brief Biographical Sketch

In 1915, Alfred Mellowes, working in a backyard wash house in Ft. Wayne, Indiana, engineered and made an electric refrigerating unit. It differed from other contemporary models because it was self-contained with the compressor located in the bottom of the cabinet.

In 1916, the Guardian Refrigerator Company was organized to manufacture and sell Mellowes's refrigerator. The company began operations in Detroit on a modest scale. Through slow, laborious hand operations, the company turned out its first Guardian on August 17, 1916. However, the financial condition of the company soon became desperate and production was slow. The company produced a quality product but in no great quantity - less than 40 refrigerators in two years.

In 1918, W.C. Durant, then president of General Motors, privately purchased the company and a new name, Frigidaire, was coined. The first Frigidaire refrigerator was built in Detroit in September 1918. In 1919, the company became the Frigidaire Corporation and Wolfe's Dolelre patents were purchased a few years later.

The General Motors acquisition of the company was a turning point. Durant applied the mass production techniques of the automobile industry to the building of refrigerators. Production facilities were improved and additional sales offices opened. As a result, the electric refrigerator received its first impetus.

Production continued in Detroit until 1921, when the business was moved to Dayton, Ohio and turned over to Delco-Light Company, a General Motors subsidiary manufacturing individual electric light plants for farm homes.

In 1926, five years after the move to Dayton, the Frigidaire business far overshadowed the sale of Delco-Light units. For that reason, the two operations were seperated and Frigidaire Corporation became a new GM subsidiary with Elmer G. Biechler as president and general manager. Also in 1926, a huge new manufacturing plant was completed in Moraine City, Ohio.

Biechler and his associates further expanded the sales organization, developed overseas markets, and continually pushed expansion of manufacturing facilities. Progress was marked by steady improvement of the product and reductions in price. Also during this period, Frigidaire broadened its production of other applications of refrigeration. Ice cream cabinets were marketed in 1923, soda fountain equipment in 1924, and milk coolers and drinking water coolers in 1927. The one-millionth Frigidaire refrigerator was completed in 1929. Also that year, Frigidaire produced the first room air conditioner and food freezer.

Despite the Great Depression of the 1930's, Frigidaire production and sales grew. During this time, Frigidaire marketed the first electric de-humidifier and entered the field of railroad air conditioning. In 1937, Frigidaire introduced a line of electric ranges. Also outstanding among the achievements of the company in the 1930's were the development of Freon refrigerant and the sealed Meter-Miser compressor.

During World War II, all civilian production was halted as Frigidaire manufactured .50 caliber Browning machine guns, aircraft propellers and parts, hydraulic controls for airplanes and other military items.

In the early post-war period, Frigidaire expanded its appliance line to include household laundry equipment, automatic dishwashers, food waste disposers, ice makers, and automobile air conditioning. In 1956, Frigidaire produced its 20 millionth refrigerating unit, a feat unparalleled in the industry. 1950's innovations by Frigidaire included Frigi-Foam insulation, Frost- Proof freezing, Sheer Look styling, and the Ride-Aire accessory on refrigerators.

In 1965, the 50 millionth product was produced at Frigidaire. This coincided with the company's 50th anniversary.

After the growth and progress of the previous decades, the 1970's began a period of uncertainty and stress. In 1971, several thousand workers were laid off and General Motors was considering moving the company to another location. After management/labor negotiations and subsequent joint labor/management agreement, it was agreed to begin rehiring some to the laid off workers and begin an all-out comeback drive by cutting prices.

In 1975, due to increased business in automobile air conditioning, General Motors separated that industry from Frigidaire and created a new division called Delco Air Conditioning. Continuing economic problems plagued the Frigidaire Division because its products were not competitive, due to high costs of production.

In January 1979, General Motors announced it had sold Frigidaire to White Consolidated Industries of Cleveland, Ohio. The Frigidaire name, product line, and distribution system were to be continued. The facilities at Dayton, however, were retained by GM to expanded into automotive operations run by Chevrolet Motor Division.

Over the years, Frigidaire pioneered many products and design developments in the refrigeration and home appliance industry. Among the "firsts" not already referred to were steel cabinet units (1926), automatic washer with up and down agitator (1947), thin-wall cabinet design (1958), and computerized "touch control" range (1973).

Excerpted from: Howald, Judith, Register; Frigidaire Collection in the Alumni Historical Collection; General Motors Institute, General Motors Institute, (Flint, MI), 1980.

Scope and Content

Series I, History of Frigidaire, includes materials pertaining to the history of Frigidaire Corporation. Contains the Register of Frigidaire Collection at the General Motors Institute in Flint, MI (1980) and an original manuscript of the History of Frigidaire (1963-1964) Also contains various pamphlets, clippings, and correspondence concerning the history of the company.

Series II, Manuals and Handbooks, includes repair manuals and handbooks for various Frigidaire appliances (1930s-1950s). Also contains an executive training manual (1934) and newsletters.

Series III, Product Literature, includes instruction manuals and sales literature for various Frigidaire appliances (1950s-1970s).

Series IV, Promotional Materials, includes mostly press kits, which contain photographs and press releases (1950s-1970s). Also contains promotional film scripts (1960s) and other miscellaneous promotional literature.

Series V, Company Publications, includes educational aids published by General Motors Institute (1940s-1970s) and employee relations materials (1950s-1960s). Also contains issues of The Frigidairian (1967-1978), On the Line With the Frigidairian (1977-1978), and other miscellaneous publications.

Series VI, Photographs, includes photographs of Frigidaire executives, plant interiors and exteriors, appliances, and other miscellaneous subjects (1950s-1970s).

Series VII, Clippings, includes clippings from national and odd- ball magazines (1959-1970). Also contains photocopies of magazine and newspaper clippings (1959-1962) and photocopies of ads and articles in Dayton USA magazine (1964-1972).

Series VIII, Miscellaneous Materials, includes a wide assortment of Frigidaire materials. Contains blueprints of kitchens (1960s) and a drawing of a kitchen (1960s). Also contains Frigidaire logos and materials concerning Union-Frigidaire Agreement (1971). Also includes correspondence concerning ads in Dayton USA magazine (1964-1969), quality control materials (1957-1961), speeches by Charles F. Kettering (1953) and C.V. Kirby (1956), and other miscellaneous materials.

Series IX, Scrapbooks, includes Preliminary Report on Promotional Film "Living Unlimited" (1957), 3 editions of Selling Frigidaire Through Publicity (1970s), and a scrapbook about the 1964 Frigidaire Open House.

Series X, Tapes and Films, includes assortment of audio tapes and 2 films. Contains audio tapes of interviews, promotional tapes, and newscasts concerning Union-Frigidaire Agreement and other issues (1970s). Series also contains 2 films of television newscasts concerning Union-Frigidaire Agreement (1972).

Container Listing